TOURAL

Multidimensional model of tourism verticals driving the sustainable balanced growth among rural & remote grids and urban clusters of rural regions, fostering macro-regional cooperation
Project ID
Funding Organization:
Funding Programme:
HORIZON-CL2-2023-HERITAGE-01
Funding Instrument:
Research and Innovation Actions
Start Date:
01/01/2024
Duration:
36 months
Total Budget:
2,999,927 EUR
ITI Budget:
514,750 EUR
Scientific Responsible:

EU rural and remote areas demonstrate a wide range of qualities, while facing a unique set of challenges. To this end, EC put forward a “Long Term Vision for Rural Areas”, identifying specific challenges and opportunities, and proposing a Rural Action Plan. A major challenge is the diversification of economic activities beyond the traditional agriculture-farming-forestry sectors, as enabler for stimulating economic growth. Evidently, tourism could become an anchor for economic development of rural and remote areas. Motivated from the above considerations, TOURAL will focus on cultural & creative tourism as drivers for sustainable development, paying at the same time a premium to the EC Tourism Transition Pathway requirements, within the context of smart multi-destination and multi-dimensional tourism offerings empowered by macro-regional tourism cooperation and integrated local value-chains. TOURAL proposes a model to support the touristic development of participating rural regions, balancing the growth of their urban clusters with the untapped growth potential of their remote and rural grid cells. Our modelling approach will be multi-dimensional in terms of addressing complementary tourism verticals/niche sectors (underwater cultural & nature heritage tourism, cultural & creative tourism, cultural science tourism, silver tourism); participatory in terms of co-designing policy pathways and tourism offerings/services, co-creating business models and tourism products, and co-validating small-scale tourism services implementations; and integrated in terms of joint planning and business development with integrated value-chains, policymaking and cross-border cooperation, at macro-regions level. Our scope of interventions includes 3 regions from the Adriatic-Ionian macro-region (Italy, Croatia, Greece), and 3 regions from the Black Sea Basin (Bulgaria, Romania, Ukraine).

Consortium

ETHNIKO KENTRO EREVNAS KAI TECHNOLOGIKIS ANAPTYXIS, EL
NESEBAR MUNICIPALITY, BG
FONDATSIYA BALKANSKO NASLEDSTVO, BG
BURGASKA REGIONALNA TURISTICHESKA ASOTSIATSIA, BG
ASOCIATIA GAL DELTA DUNARII, RO
CIVIL ORGANIZATION KINBURN, UA
NATIONAL ECOLOGICAL CENTRE OF UKRAINE, UA
ORGANIZATION OF THE BLACK SEA ECONOMIC COOPERATION, TR
INTERNATIONAL CENTER FOR BLACK SEA STUDIES, EL
DIMOS ALONNISOU, EL
DIMOS SKOPELOU, EL
AGENCIJA ZA RAZVOJ ZADARSKE ZUPANIJE ZADRA NOVA, HR
ITACA, IL TERRITORIO AL CENTRO DELLATTENZIONE – ASSOCIAZIONE PER LO SVILUPPO LOCALE, IT
PROVINCIA DI TERAMO, IT
REGIONE ABRUZZO, IT
ATLANTIS SYMVOULEFTIKI ANONYMI ETAIREIA ATLANTIS CONSULTING SA, EL
UNIVERSITE D’AIX MARSEILLE, FR
CONFERENCE DES REGIONS PERIPHERIQUES MARITIMES D EUROPE, FR
RURALTOUR – FEDERATION EUROPEENNE DE TOURISME RURAL, FR
DIETHNES PANEPISTIMIO ELLADOS, EL

Contact

Dr. Dimosthenis Ioannidis
(Scientific Responsible)
Building A - Office 2.8

Information Technologies Institute
Centre of Research & Technology - Hellas
6th km Harilaou - Thermis, 57001, Thermi - Thessaloniki
Tel.: +30 2311 257750
Fax: +30 2310 474128
Email: djoannid@iti.gr

Dr. Iakovos Michailidis
(Contact)
Building B - Office 0.2A

Information Technologies Institute
Centre of Research & Technology - Hellas
1st km Thermis - Panoramatos, 57001, Thermi - Thessaloniki
Tel.: +30 2310 464160 (ext. 127)
Fax: +30 2310 464164
Email: michaild@iti.gr
Url: https://www.linkedin.com/in/iakovos-michailidis-9a85848b/


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